Kovács, KrisztiánSysomphone, Phengsavanh2024-12-202024-12-202024-10-29https://hdl.handle.net/2437/384158This thesis provides a comprehensive understanding of consumer preferences and demand for rural agricultural products in Vientiane Capital. The insights gained from this research can help rural producers, marketers, and policymakers develop effective strategies to enhance the marketability and sustainability of rural products in Lao PDR’s growing urban economy.55enRural DevelopmentRural Product DevelopmentMarketing Strategies and Promotion for Rural Agricultural ProductsInsights into Consumer Preferences and Demand for Rural Agricultural Products in Vientiane capital, Lao People’s Democratic RepublicEconomicsHozzáférhető a 2022 decemberi felsőoktatási törvénymódosítás értelmében.