The effect of brand image, perceived prce, and perceived quality on consumers' purchase decision of Pond's skin care product

Cahyani, Nidia SriLapian, S. L. H. V. JoyceTumiwa, Johan Reineer2022-07-272022-07-272017Jurnal EMBA: Jurnal riset Ekonomi, Manajemen, Bisnis dan Akuntansi. -5 : 2 (2017), p. 354-362. -Jurnal EMBA: Jurnal riset Ekonomi, Manajemen, Bisnis dan Akuntansi. - 2303-11742303-1174http://hdl.handle.net/2437/336080The effect of brand image, perceived prce, and perceived quality on consumers' purchase decision of Pond's skin care productfolyóiratcikkopen access journalhttps://ebib.lib.unideb.hu/ebib/CorvinaWeb?action=cclfind&resultview=long&ccltext=idno+BIBFORM102912TársadalomtudományokKözgazdaságtudományokhttps://ejournal.unsrat.ac.id/index.php/emba/article/viewFile/15622/15157http://dx.doi.org/10.35794/emba.5.2.2017.156222022-08-18