Tomić, GordanaĐuricaa, MajaĐokić, Nenad2021-06-282021-06-282012-11-30Applied Studies in Agribusiness and Commerce, Vol. 6 No. 3-4 (2012) , 39-421789-221Xhttps://hdl.handle.net/2437/318059Organic agriculture provides good quality products, the development of sustainable agriculture, environmental protection and economic efficiency. To develop a habit of consuming organic food, as is case with all habits, it is necessary to educate the younger population, so that they can become accustomed to the fact that organic food is a source of both human health and a healthy environment. Therefore, educational institutions should initiate actions in order to develop awareness of the importance of healthy and safe food (especially fresh fruits and vegetables) among youth. This action has already been carried out in some countries.application/pdforganic agricultureconsumer educationpromotion of organic productseducational institutionsfolyóiratcikkOpen AccessUniversity of Debrecen, Faculty of Economics and Business, Hungaryhttps://doi.org/10.19041/APSTRACT/2012/3-4/5Applied Studies in Agribusiness and Commerce3-46APSTRACT1789-7874