Analysis on the development of e-commerce in China’s small and medium-sized enterprises

Gál, TímeaLi, Xinrui2022-10-242022-10-242022-10-17https://hdl.handle.net/2437/338083In my thesis, I analyse the current situation of e-commerce development in Chinese SMEs. Using SWOT to analyse the internal and external factors affecting SME e-commerce. A questionnaire was used to collect data and to make recommendations and conclusions.52ene-commerceSMEChinese marketAnalysis on the development of e-commerce in China’s small and medium-sized enterprisesAz e-kereskedelem fejlődése a kínai kis- és középvállalkozásoknálDEENK Témalista::Közgazdaságtudomány::Marketing