Szerző szerinti böngészés "Vida, Viktoria"
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Tétel Korlátozottan hozzáférhető Effective Marketing Strategies of AppleAhmed, Youssef Mohamed Attia Madani; Vida, Viktoria; DE--Gazdaságtudományi KarMy thesis is about the effective marketing strategies of Apple. It includes a lot of strategies that Apple used to reach its customers such as Viral marketing, word of mouth and many others. A lot of graphs are included comparing Apple's development throughout the years compared to other companies such as Samsung. Annual reports illustrating progression of Apple financially among its competitors in the market. I also showed the SWOT and SPACE matrix to show how Apple operates in the market and its strength, weaknesses etc. Moreover, I suggested how Apple can improve in the future and how to better target its consumers.Tétel Korlátozottan hozzáférhető Motivation among employees in multinational corporationsAl Saqri , Zeina; Vida, Viktoria; DE--Gazdaságtudományi KarMotivation among employees in multinational corporations stems from the pivotal role motivation plays in multinational companies. Now a days motivation has a huge effect amongst employees especially when we relate it to employees working in multinational companies for example Pepsi, Coca Cola, Nescafe, and others. Motivation is a topic that relates to all of us. It is very essential for employers to seek and recognize what motivates an employee. Managers are the main characters for all companies especially when it comes to understanding the different employees in their business, they need to be able to adapt many characteristics and skills that will influence them and their employees, as many people get motivated in different ways. The thesis also gives an insight of how employees and students attitudes towards motivation and what motivation really means to them, as well as asking questions by interview to an employee which experienced working in a multinational corporation.Tétel Szabadon hozzáférhető Pork production and consumption issues from the perspective of the religion and the World's growing population(University of Debrecen, Faculty of Economics and Business) Vida, Viktoria; Szűcs, István