Analysis of demand for wellness and medical tourism in Hungary

A tétel rövid nézete
dc.creatorKiss, Katalin
dc.date2012-12-31
dc.date.accessioned2021-06-28T11:14:42Z
dc.date.available2021-06-28T11:14:42Z
dc.descriptionHealth tourism in Hungary holds major opportunities. When analysing medical and wellness accommodation data, it can be stated that the Hungarian population is keenly interested in health-related tourism services. From the aspect of further development, health tourism based on medical services can be a take-off point for Hungarian tourism. In my opinion, the next few years will be crucial for Hungary’s ranking among health tourism destinations. The country’s initial circumstances are rather favourable, whereas the revaluation of the quality aspects of these services and the fact that the surrounding countries have also recognised the opportunities in health tourism led to an intensified competitive environment. Consequently, if Hungary does not take advantage of its current opportunities, there will be even less chance to develop the country into the primary thermal and medicinal waterbased health tourism destination of Europe in ten years. Yet, this is one of the foci of the objectives set out in the New Széchenyi Plan.
dc.formatapplication/pdf
dc.identifierhttps://ojs.lib.unideb.hu/apstract/article/view/6061
dc.identifier10.19041/APSTRACT/2012/5/9
dc.identifier.urihttp://hdl.handle.net/2437/317582
dc.languageeng
dc.publisherUniversity of Debrecen, Faculty of Economics and Business
dc.relationhttps://ojs.lib.unideb.hu/apstract/article/view/6061/5670
dc.rightsCopyright (c) 2012 Univesity o f Debrecen, Faculty of Economics and Business, Hungary
dc.sourceApplied Studies in Agribusiness and Commerce; Vol. 6 No. 5 (2012); 57-62
dc.source1789-7874
dc.source1789-221X
dc.subjecthealth tourism
dc.subjectwellness
dc.subjectmedical tourism
dc.subjectcompetitiveness
dc.subjectHungarian demand
dc.titleAnalysis of demand for wellness and medical tourism in Hungary
dc.typeinfo:eu-repo/semantics/article
dc.typeinfo:eu-repo/semantics/publishedVersion
dc.typePeer-reviewed Article
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APSTRACT - Applied Studies in Agribusiness and Commerce