Spatial urban plans as a basis for agribusiness development

dc.contributor.authorČizmović, Mirjana
dc.contributor.authorKovačević, Milica
dc.date.accessioned2021-06-28T11:15:04Z
dc.date.available2021-06-28T11:15:04Z
dc.date.issued2013-09-30
dc.description.abstractThe main goals of the spatial development of rural areas are to protect and prevent degradation of agricultural land, forests and protected areas, as well as to encourage (more) balanced territorial development. Given that the quality and development of agriculture largely depend on the level of consciousness and awareness of the population in rural areas as to the opportunities and benefits of their involvement in the adoption and approval of planning solutions, the aim of this paper is to define a communication strategy to help raise the awareness of the focus groups (landowners, farmers and investors) of the importance of and link between spatial planning and development of agribusiness and rural areas, exploring different techniques and methods of using various communication channels. The methods which will be used in the paper include secondary research, SWOT analysis, and trend and historical analysis. The research results show that it is essential from the very beginning to take the views of various stakeholders into account through frequent thematic dialogues, in order to incorporate a consensus which has been reached together with the expert team of the developer, into planning decisions. Only such an approach can lead to sustainable and enforceable plans as prerequisites for the realisation of realistically planned investment in rural areas. Furthermore, it is very important to legally standardise such an approach so that public participation, as a mandatory legal procedure, can be defined through precisely defined steps and established performance indicators from the very beginning of the process of adopting planning documents.en
dc.formatapplication/pdf
dc.identifier.citationApplied Studies in Agribusiness and Commerce, Vol. 7 No. 2-3 (2013) , 139-143
dc.identifier.doihttps://doi.org/10.19041/APSTRACT/2013/2-3/23
dc.identifier.eissn1789-7874
dc.identifier.issn1789-221X
dc.identifier.issue2-3
dc.identifier.jatitleAPSTRACT
dc.identifier.jtitleApplied Studies in Agribusiness and Commerce
dc.identifier.urihttps://hdl.handle.net/2437/317643en
dc.identifier.volume7
dc.languageen
dc.relationhttps://ojs.lib.unideb.hu/apstract/article/view/6186
dc.rights.accessOpen Access
dc.rights.ownerUnivesity of Debrecen, Faculty of Economics and Business, Hungary
dc.subjectagribusinessen
dc.subjectspatial planningen
dc.subjectcommunication strategyen
dc.titleSpatial urban plans as a basis for agribusiness developmenten
dc.typefolyóiratcikkhu
dc.typearticleen
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