The impact of the internet on Hungarian food consumers’ ways of seeking information from the aspect of health awareness

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dc.contributor.authorFehér, András
dc.date.accessioned2021-06-28T11:15:39Z
dc.date.available2021-06-28T11:15:39Z
dc.date.issued2015-09-30
dc.description.abstractOne of the main components of healthy lifestyle is proper diet. When putting together one’s diet, lots of information are needed in order to be able to pick from various foods which contribute to converting to a healthier lifestyle and maintaining it. The main purpose of this study is to determine and show examples of the characteristics of online marketing which could help consumers in the conscious conversion to healthy lifestyle. Of the various factors, great emphasis is placed on online health-related information. Based on the research findings, it can be concluded that healthy lifestyle-related information has a significant role in online sources. Consequently, Internet can be regarded as a preferred source of information in terms of the conscious converting to healthy lifestyle.  en
dc.formatapplication/pdf
dc.identifier.citationApplied Studies in Agribusiness and Commerce, Vol. 9 No. 3 (2015) , 13-18
dc.identifier.doihttps://doi.org/10.19041/APSTRACT/2015/3/2
dc.identifier.eissn1789-7874
dc.identifier.issn1789-221X
dc.identifier.issue3
dc.identifier.jatitleAPSTRACT
dc.identifier.jtitleApplied Studies in Agribusiness and Commerce
dc.identifier.urihttps://hdl.handle.net/2437/317738en
dc.identifier.volume9
dc.languageen
dc.relationhttps://ojs.lib.unideb.hu/apstract/article/view/6545
dc.rights.accessOpen Access
dc.rights.ownerUniversity of Debrecen, Faculty of Economics and Business, Hungary
dc.subjectinterneten
dc.subjectfood consumersen
dc.subjecthealth awarenessen
dc.titleThe impact of the internet on Hungarian food consumers’ ways of seeking information from the aspect of health awarenessen
dc.typefolyóiratcikkhu
dc.typearticleen
dc.type.detailedidegen nyelvű folyóiratközlemény hazai lapbanhu
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