Success Factors For Small and Medium-sized Enterprises(SMES) In Adopting E-Commerce

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dc.contributor.advisorGál, Tímea
dc.contributor.authorRuan, Xinyu
dc.contributor.departmentDE--Gazdaságtudományi Kar
dc.date.accessioned2023-12-14T12:39:34Z
dc.date.available2023-12-14T12:39:34Z
dc.date.created2023-10-22
dc.description.abstractWith advances in computer technology, e-commerce has emerged, revolutionising traditional economic models and global trade, and significantly changing lifestyles and social perspectives. E-commerce poses both challenges and opportunities, especially for SMEs, which face a range of issues from technology to branding. This paper delves into the relationship between e-commerce and SMEs, identifying the challenges faced by SMEs and their success factors through case studies and analyses in China and Hungary. The study aims to reveal the key factors for the successful adoption of e-commerce by SMEs and to provide guidance for businesses aiming to enhance or launch their online presence.
dc.description.courseBusiness Administration and Management
dc.description.degreeBSc/BA
dc.format.extent57p
dc.identifier.urihttps://hdl.handle.net/2437/363119
dc.language.isoen
dc.rights.accessHozzáférhető a 2022 decemberi felsőoktatási törvénymódosítás értelmében.
dc.subjectSmall and Medium-sized Enterprises
dc.subjectE-Commerce
dc.subject.dspaceDEENK Témalista::Közgazdaságtudomány
dc.titleSuccess Factors For Small and Medium-sized Enterprises(SMES) In Adopting E-Commerce
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