Marketing Plan making for Amazon

dc.contributor.advisorViktoria, Vida
dc.contributor.authorAmiri, Sunaina
dc.contributor.departmentDE--Gazdaságtudományi Kar
dc.date.accessioned2022-10-24T13:17:32Z
dc.date.available2022-10-24T13:17:32Z
dc.date.created2022-10-19
dc.description.abstractThe objective of this thesis is to focus on analysing Amazon's current marketing situation while taking into account its recent results, as well as gathering information on the company's and market's current situations, and finally proposing an optimal marketing strategy in accordance with the company's further documents and recommendations. Furthermore, the aim of this research is also to discuss generic marketing plans and tactics that other corporations might adopt.
dc.description.courseBusiness Administration and Management
dc.description.degreeBSc/BA
dc.format.extent61
dc.identifier.urihttps://hdl.handle.net/2437/338088
dc.language.isoen
dc.subjectStrategic plan of Amazon
dc.subjectstrategic plan
dc.subjectAmazon
dc.subject.dspaceDEENK Témalista::Közgazdaságtudomány
dc.titleMarketing Plan making for Amazon
dc.title.translatedMarketing terv készítése az Amazon számára
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