Vulnerability of elderly consumers - their children's perception

A tétel rövid nézete
dc.contributor.authorBalázs, Katalin
dc.contributor.authorVincze, Petronella
dc.contributor.authorHujber-Mitru, Szilvia
dc.date.accessioned2023-02-21T08:40:42Z
dc.date.available2023-02-21T08:40:42Z
dc.date.issued2022-12-01
dc.description.abstractThe research goal was studying elderly individuals’ consumer vulnerability in an unusual way. This is a topical issue, as for example the high prevalence of grandparent scams and other older adult-focused criminal activities is well known in the literature (e.g., AARP Foundation, 2003; Boush & mtsai, 2009; Yip & Schweitzer, 2015; Valant, 2015). A broad spectrum of studies (e.g., Carpenter & Yoon, 2017; Lee & Geitsfied, 1999; Peters et al., 2007) focuses on the aging consumer’s features that can be blamed for their vulnerability, as for example changes in cognitive capacity, fast speech processing and openness for social contact. The novelty of the present study is two-folded. First, a psychological approach was followed focusing on the role of persuasion knowledge (Friestad & Wright; 1994) and self-efficacy (Bandura, 1994) in this context. Second, not the elderly population, but their children’s perception was investigated in a mixed-method study.en
dc.formatapplication/pdf
dc.identifier.citationMagyar Gerontológia, Vol. 14 (2022): Conference Issue , 17-19
dc.identifier.doihttps://doi.org/10.47225/mg/14/Kulonszam/12157
dc.identifier.eissn2062-3690
dc.identifier.issueKulonszam
dc.identifier.jatitleGerontológia
dc.identifier.jtitleMagyar Gerontológia
dc.identifier.urihttps://hdl.handle.net/2437/346228en
dc.identifier.volume14
dc.languageen
dc.relationhttps://ojs.lib.unideb.hu/gerontologia/article/view/12157
dc.rights.accessOpen Access
dc.rights.ownerHungarian Gerontology
dc.subjectelderly consumeren
dc.subjectindirect methodologyen
dc.subjectperceived vulnerabilityen
dc.titleVulnerability of elderly consumers - their children's perceptionen
dc.typefolyóiratcikkhu
dc.typearticleen
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