Challenges of the Education service sector in China
| dc.contributor.advisor | Frankó, Krisztina | |
| dc.contributor.author | Gao, Tian | |
| dc.contributor.department | DE--Gazdaságtudományi Kar | hu_HU |
| dc.date.accessioned | 2018-04-24T12:08:28Z | |
| dc.date.available | 2018-04-24T12:08:28Z | |
| dc.date.created | 2018-04-25 | |
| dc.description.abstract | The main purpose of this thesis is to enable education service companies to better embrace the challenges posed by the new environment.The dissertation divides China's educational service companies into two types: large-scale educational service companies and small and medium-sized educational service companies, and analyzes them in terms of brand building, organizational structure and coordination mechanisms, and international education services. | hu_HU |
| dc.description.corrector | tben | |
| dc.description.course | MA in International Economy and Business | hu_HU |
| dc.description.degree | MSc/MA | hu_HU |
| dc.format.extent | 54 | hu_HU |
| dc.identifier.uri | http://hdl.handle.net/2437/250104 | |
| dc.language.iso | en | hu_HU |
| dc.subject | Brand Building | hu_HU |
| dc.subject | Organization structure | hu_HU |
| dc.subject | International Education Service | hu_HU |
| dc.subject | Coordination Mechanisms | |
| dc.subject.dspace | DEENK Témalista::Közgazdaságtudomány | hu_HU |
| dc.title | Challenges of the Education service sector in China | hu_HU |
| dc.title.subtitle | Case study of an education technology company | hu_HU |
| dc.title.translated | Kínai oktatási szektor kihívásai: Egy oktatási technológiai vállalat esettanulmánya | hu_HU |