Corporate strategic planning for an existing business
| dc.contributor.advisor | Nábrádi, András | |
| dc.contributor.author | Osuji, Doris | |
| dc.contributor.department | DE--Gazdaságtudományi Kar | hu_HU |
| dc.date.accessioned | 2019-10-24T10:18:32Z | |
| dc.date.available | 2019-10-24T10:18:32Z | |
| dc.date.created | 2019-10-22 | |
| dc.description.abstract | This study provides a critical appraisal of Nestlé Nigeria plc. It evaluates the market position of the company by analyzing its products, competitors, internal & external environments with the goal of formulating potential strategies at business and divisional levels. | hu_HU |
| dc.description.corrector | KE | |
| dc.description.course | Business Administration and Management | hu_HU |
| dc.description.degree | BSc/BA | hu_HU |
| dc.format.extent | 55 | hu_HU |
| dc.identifier.uri | http://hdl.handle.net/2437/274770 | |
| dc.language.iso | en | hu_HU |
| dc.subject | strategy | hu_HU |
| dc.subject | Nestlé | hu_HU |
| dc.subject.dspace | strategic management | hu_HU |
| dc.subject.dspace | DEENK Témalista::Közgazdaságtudomány | hu_HU |
| dc.title | Corporate strategic planning for an existing business | hu_HU |
| dc.title.subtitle | A case study of Nestlé Nigeria PLC | hu_HU |
| dc.title.translated | Meglévő vállalkozás vállalati stratégiai tervezése: A Nestlé Nigeria PLC esettanulmánya | hu_HU |