Fast and Sustainable Fashion: A Comparative Study of Students’ Attitudes and Buying Behaviour in Hungary and Spain

A tétel rövid nézete
dc.contributor.advisorBakosné Kiss, Virág Ágnes
dc.contributor.authorPashina, Aleksandra
dc.contributor.departmentDE--Gazdaságtudományi Kar
dc.date.accessioned2025-12-18T13:47:37Z
dc.date.available2025-12-18T13:47:37Z
dc.date.created2025-10-27
dc.description.abstractThe purpose of this work was to analyze how students in Hungary and Spain perceive and react to sustainable fashion in comparison with fast fashion. The aim of the study was to understand which factors, like price, income, education and awareness level, influence their buying behavior and attitudes toward ethical and sustainable fashion. The research focused on understanding what motivates students to buy ethical clothing, and what prevents them from doing so. The theme was chosen due to the growing environmental and social challenges associated with the fashion industry, which is one of the most polluting sectors worldwide. This also reflects the researcher's personal interest, which developed while studying the topic at the university and during an exchange semester in Spain.
dc.description.courseCommerce and Marketing
dc.description.degreeBSc/BA
dc.format.extent45
dc.identifier.urihttps://hdl.handle.net/2437/401004
dc.language.isoen
dc.rights.infoHozzáférhető a 2022 decemberi felsőoktatási törvénymódosítás értelmében.
dc.subjectsustainable fashion
dc.subjectfast fashion
dc.subjectconsumer behaviour
dc.subjectstudents
dc.subjectHungary and Spain
dc.subject.dspaceEconomics::Marketing
dc.titleFast and Sustainable Fashion: A Comparative Study of Students’ Attitudes and Buying Behaviour in Hungary and Spain
Fájlok
Eredeti köteg (ORIGINAL bundle)
Megjelenítve 1 - 2 (Összesen 2)
Nincs kép
Név:
Pashina Aleksandra.pdf
Méret:
524.52 KB
Formátum:
Adobe Portable Document Format
Leírás:
Megjelenítés
Nincs kép
Név:
Declaration.pdf
Méret:
4.74 MB
Formátum:
Adobe Portable Document Format
Leírás:
Megjelenítés
Engedélyek köteg
Megjelenítve 1 - 1 (Összesen 1)
Nincs kép
Név:
license.txt
Méret:
1.86 KB
Formátum:
Item-specific license agreed upon to submission
Leírás:
Letöltés
Gyűjtemények
Theses (GTK)