The impact of social media on consumers' purchasing decision and intention
dc.contributor.advisor | Kiss, Marietta | |
dc.contributor.author | Yıldırım, Volkan | |
dc.contributor.department | DE--Gazdaságtudományi Kar | hu_HU |
dc.date.accessioned | 2018-05-07T06:49:44Z | |
dc.date.available | 2018-05-07T06:49:44Z | |
dc.date.created | 2018-05-04 | |
dc.description.abstract | The report's aim is to analyze the impact of social media on consumers' purchasing decision by demonstrating the result of the online survey method | hu_HU |
dc.description.corrector | tben | |
dc.description.course | International Economy and Business | hu_HU |
dc.description.degree | egységes, osztatlan | hu_HU |
dc.format.extent | 65 | hu_HU |
dc.identifier.uri | http://hdl.handle.net/2437/251270 | |
dc.language.iso | en | hu_HU |
dc.subject | Social Media | hu_HU |
dc.subject.dspace | DEENK Témalista::Közgazdaságtudomány | hu_HU |
dc.title | The impact of social media on consumers' purchasing decision and intention | hu_HU |
dc.title.translated | A közösségi média hatása a fogyasztók vásárlási döntéseire és hajlandóságára | hu_HU |