Various aspects of consumer behaviour in the sugar and Sugar Substitute market industry

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dc.contributor.advisorSzakály, Zoltán
dc.contributor.authorAyman, Dana
dc.contributor.departmentDE--Mezőgazdaság- Élelmiszertudományi és Környezetgazdálkodási Karhu_HU
dc.date.accessioned2021-10-21T07:09:52Z
dc.date.available2021-10-21T07:09:52Z
dc.date.created2021-10-20
dc.description.abstractThis research is done to highlight and evaluate the consumer behaviour in the sugar and the sweetener product market. In this paper I talk about sugar substitutes; including but not limited to sweeteners and as well as get into detailed explaination of the long term side effects that the consumption of excess sugar has on the body. I will also be covering consumers opinions and attitudes towards sugar substitutes based off of a suvery that I conducted in both the UAE and Hungary. This experiment helped me compared the two cultures and how they differ in the use of sugar and sweeteners. Lastly, I also talk about how age and gender also play a role in this social study conducted.hu_HU
dc.description.courseMarketing and e-commerce.hu_HU
dc.description.degreeBSc/BAhu_HU
dc.format.extent64hu_HU
dc.identifier.urihttp://hdl.handle.net/2437/323112
dc.language.isoenhu_HU
dc.subjectSweetenerhu_HU
dc.subjectSugar Substituteshu_HU
dc.subjectSugarhu_HU
dc.subject.dspaceDEENK Témalista::Közgazdaságtudományhu_HU
dc.titleVarious aspects of consumer behaviour in the sugar and Sugar Substitute market industryhu_HU
dc.title.translatedA fogyasztói magatartás különböző aspektusainak vizsgálata a cukormentes termékek piacánhu_HU
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Hallgatói dolgozatok (Marketing és Kereskedelem)