Strategic planning for sustainable electric car development : A case study on BMW

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dc.contributor.advisorHajnalka, Madai
dc.contributor.authorSaleh, Karim
dc.contributor.departmentDE--Gazdaságtudományi Kar
dc.date.accessioned2024-06-18T10:30:50Z
dc.date.available2024-06-18T10:30:50Z
dc.date.created2024-04-23
dc.description.abstractThe main elements of BMW's sustainable electric vehicle development plan are efficiency, innovation, and environmental responsibility. By utilizing the latest advances in battery and motor design, BMW hopes to manufacture electric cars (EVs) with a lower carbon footprint and a longer range. BMW aims to increase EV accessibility while reducing its environmental effect by investing in charging infrastructure and forming agreements with renewable energy providers. BMW integrates sustainability into every phase of production, from obtaining raw materials to recycling at the end of its life, by using a lifecycle approach. BMW intends to lead the automobile industry toward a more environmentally friendly and electrified future by emphasizing sustainable practices.
dc.description.courseBusiness Administration and Management
dc.description.degreeBSc/BA
dc.format.extent59
dc.identifier.urihttps://hdl.handle.net/2437/373432
dc.language.isoen
dc.rights.accessHozzáférhető a 2022 decemberi felsőoktatási törvénymódosítás értelmében.
dc.subjectStrategic planning
dc.subjectBMW
dc.subjectSustainability
dc.subjectElectric vehicles
dc.subject.dspaceEconomics::Business economics
dc.titleStrategic planning for sustainable electric car development : A case study on BMW
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