Trapped at Home: What It Meant to be the Ideal Housewife in the 1950s America Represented through Magazine Advertisements

dc.contributor.advisorMathey, Éva
dc.contributor.authorHajdu, Klaudia
dc.contributor.departmentDE--Bölcsészettudományi Karhu_HU
dc.date.accessioned2019-05-24T10:34:52Z
dc.date.available2019-05-24T10:34:52Z
dc.date.created2019-04-12
dc.description.abstractIn my thesis, my aim is to explore and analyze the role of women’s magazines, including Ladies’ Home Journal and Good Housekeeping, in shaping middle-class white women’s perception of themselves by setting the image of the ideal woman, housewife, and mother,reinforcing these roles on women and contributing to the sexist oppression of women. My aim is to explore the effects of advertisements and different articles on middle-class women in 1950s America. I wish to deal with the question how the new social expectations toward women changed in the years following the Second World War, present how advertisements in women’s magazines influenced women’s way of thinking, and how middle-class women tried to fit into the newly set roles in the 1950s.hu_HU
dc.description.correctorBK
dc.description.correctorN.E.
dc.description.courseAmerikanisztikahu_HU
dc.description.degreeMSc/MAhu_HU
dc.format.extent57hu_HU
dc.identifier.urihttp://hdl.handle.net/2437/268185
dc.language.isoen_UShu_HU
dc.subjectideal housewifehu_HU
dc.subjectmagazine advertisements
dc.subject1950s America
dc.subject.dspaceDEENK Témalista::Történelemtudomány::Egyetemes történethu_HU
dc.titleTrapped at Home: What It Meant to be the Ideal Housewife in the 1950s America Represented through Magazine Advertisementshu_HU
dc.typediplomamunka
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