The Stereotype of "Cosmo Girl"

dc.contributor.advisorTóth, Ágnes
dc.contributor.authorNagy, Tímea
dc.contributor.departmentDE--TEK--Bölcsészettudományi Karhu_HU
dc.date.accessioned2013-01-29T10:58:11Z
dc.date.available2013-01-29T10:58:11Z
dc.date.created2011-04-14
dc.date.issued2013-01-29T10:58:11Z
dc.description.abstract[...] One of the best examples for these social trends is the idol of Cosmo Girl, created by Cosmopolitan, the best-selling women’s magazine in the United States. Cosmo Girl goes far beyond the mere representation of the core Cosmopolitan readership’s lifestyle, and embraces the principles of consumerist ideology that seems to dominate the general social climate of our time. She represents those consumerist values that encourage women to find their happiness and self-realization in purchasing advertised goods. In my essay, I attempt to prove that those stereotypes and one-sided, oversimplified images that are idolized primarily by women’s magazines play an essential role in the proper working of consumerism, since they arouse the feeling of dissatisfaction among the female target audience, and, in this way, they largely contribute to the selling of goods and services.hu_HU
dc.description.courseanglisztikahu_HU
dc.description.degreeBschu_HU
dc.format.extent38hu_HU
dc.identifier.urihttp://hdl.handle.net/2437/157213
dc.language.isoenhu_HU
dc.rights.accessiphu_HU
dc.subjectidealizationhu_HU
dc.subjectconsumerismhu_HU
dc.subjectCosmopolitanhu_HU
dc.subjectstereotypeshu_HU
dc.subject.dspaceDEENK Témalista::Pszichológia::Általános pszichológiahu_HU
dc.titleThe Stereotype of "Cosmo Girl"hu_HU
dc.title.subtitleThe Idolized Embodiment of Consumerist Values Portrayed in Cosmopolitanhu_HU
dc.typediplomamunka
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