The world of advertisements

dc.contributor.advisorCsapóné Riskó, Tünde
dc.contributor.authorRaheem, Haris
dc.contributor.departmentDE--Gazdaságtudományi Karhu_HU
dc.date.accessioned2019-10-28T08:41:16Z
dc.date.available2019-10-28T08:41:16Z
dc.date.created2019-10-25
dc.description.abstractThe main objective of this study is to investigate the impact of cultural values of advertising in Pakistan. It is to understand the relationship between cultural values and advertising. Qualitative research has been employed. Advertising strategies that oppose cultural values meet the disapproval of the society. Every country has different cultural values so therefore advertising strategies should be organize accordingly.hu_HU
dc.description.correctorKE
dc.description.courseMA International Economy and Businesshu_HU
dc.description.degreeMSc/MAhu_HU
dc.format.extent63hu_HU
dc.identifier.urihttp://hdl.handle.net/2437/275172
dc.language.isoenhu_HU
dc.subjectPakistanhu_HU
dc.subjectstrategieshu_HU
dc.subjectreligionhu_HU
dc.subjectcommercialhu_HU
dc.subjectadvertisementhu_HU
dc.subject.dspaceDEENK Témalista::Közgazdaságtudományhu_HU
dc.titleThe world of advertisementshu_HU
dc.title.subtitleInvestigating the impact of cultural values on advertising in Pakistanhu_HU
dc.title.translatedA reklámok világahu_HU
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